Brand clarity,
identity,
& leadership
I’m Gavin Auty — Strategic Consultant & Creative Partner
About
I work with leaders to bridge the gap between brand and business, helping organisations grow with greater clarity and direction.
Strategic Input.
Creative Clarity.
Collaborative Input.
From a 45 minute consultations to accelerate thinking to long-term partnerships that embed connect your brand with your strategic ambitions.
01
Brand Clarity
A fast, honest outside perspective to help you make sense of where your brand stands, what’s holding it back, and what to do next.
Clarify what your brand actually stands for
Sense-check positioning, identity and communication
Bring structure to scattered thinking and competing opinions
Understand where brand can create more value
Get experienced input on big decisions and investments
Create alignment across teams, partners and communication
Brutal Honesty
Brutal Honesty
Flexible Consultancy
Flexible Consultancy
Strategic Input — Honest Conversations — 1 session or ongoing
02
Brand Identity
THE SHAPE OF THINGS TO COME
Building clear, coherent and compelling brands — from the first brief to the last rollout. Made to work, built to last.
Clarify what your brand actually stands for
Sense-check positioning, identity and communication
Bring scattered thinking into one coherent view
Understand how brand can better support the business
Get experienced input before making bigger decisions
Create clearer direction across teams, partners and channels
From £5k
Traditional: 12 weeks / Accelerator: 2-100 days
Visual Identity
03
Brand Leadership
Strategic and creative direction focused on helping organisations grow with greater clarity, consistency and long-term direction. Without the full-time hire.
Clarify what your brand actually stands for
Sense-check positioning, identity and communication
Bring scattered thinking into one coherent view
Understand how brand can better support the business
Get experienced input before making bigger decisions
Create clearer direction across teams, partners and channels
From £5k
Traditional: 12 weeks / Accelerator: 2-100 days
Not where to start?
Let’s talk
Build your brand.
Make it work.
Somewhere along the way, “brand” got reduced to campaigns, content and social media. Something that sits inside marketing rather than shaping the business itself.
But the strongest brands rarely work like that. They’re guided by leaders who understand that brand is a strategic tool. Something that can align people, shape decisions, strengthen positioning and support commercial growth.
Case Studies.
ONE LDN
From cider to charity and toothpaste to tech. I’ve worked with all sorts of brands, businesses and sectors.
Hogan’s Cider
Mujo
Steyn Studio
A few kind words…
“Their attention to detail and commitment to quality truly stood out. We’ve already recommended them to others.”
Sarah M
“Their attention to detail and commitment to quality truly stood out. We’ve already recommended them to others.”
Sarah M
“Their attention to detail and commitment to quality truly stood out. We’ve already recommended them to others.”
Sarah M
“Their attention to detail and commitment to quality truly stood out. We’ve already recommended them to others.”
Sarah M
I’m Gavin Auty.
A strategic designer and creative partner. I specialise in all things brand and design, helping organisations to understand the power of their brand.
I’m not afraid to ask tough questions in order to reach a better result but I’m not naive and understand perfection is something you aim for, not achieve.
What I do.
I help leaders, founders and teams use brand as a strategic business tool that accelerates growth, shapes change and unlocks opportunity.
Let’s talk?
Tell me what you're working on. Where you're stuck, what feels off, or what you're trying to build. I won't pitch you — I'll just listen, and we'll figure out together whether there's something worth doing.

