Design Direction

Visual & Brand Audit

Workshop and review your brand and visual comms

Highlight areas wOften I find that the foundations of the visual style are there (somewhere) but teams lacks the clarity to implement effectively or there is a lack of understanding on how to implement effectively.

Let’s talk Design Direction →

Brand & Creative Alignment

  • Review, develop and refine your visual output

  • Ensure your visual identity is applied consistently across all touchpoints

  • And (importantly) it aligns with your business strategy/goals

Creative Testing

Bridge the gap between high-level creative ideas and real-world execution—ensuring concepts translate seamlessly across platforms.

Test and refine creative concepts to ensure they resonate with your target audience while staying true to your brand’s essence and strategy.

Useful scenarios:

Talent & Agency

Build the right team or choose the right agency to bring your vision to life. I’ll help identify skill gaps and shape briefs that ensure consistent, high-quality results.

Need a fresh pair of eyes?

Someone impartial to help you find clarity and direction across your visual brand and creative style?

Someone to help you navigate the design minefield?

Core services I offer:

You (think) you some visual brand, design or communication work, but you’re not sure exactly what or how much to invest.

You need an independent opinion on some design work you’ve had done or are about to do.

You need help understanding what design or designers can do, what type you need and where to find them